Learn about our

Brand Design Packages

For businesses that recognise value of a beautifully designed visual identity and know that branding and brand design packages are more than a quickly thrown together logo.

Boyscout Package

This package is for small businesses that recognise value of a beautifully designed visual identity. You know that branding is more than a quickly thrown together logo. In addition to your logo, you will also get a basic brand guide which will help you in preparing your marketing and print materials.

Consultation

Depending on your location and availability, we can meet up, or I can send you a detailed questionnaire to learn more about your business and your goals. This phase sets the direction for the design process.

Research

Based on the information provided, I will do a creative research with your business’s goals and values in mind. At the end of this stage we will have a good knowledge of your audience, competitors and industry’s trends, as well as the best creative approach.

Strategy

All the information is synthesized to define your brand strategy. Brand attributes are co-created and a creative brief will be written. This is the step before jumping into the creative process, so your feedback is important to confirm we’re on the right track.

Logo Design

I’ll design a moodboard so you can get a better sense of the creative approach we’re going to take. After this, 3 logo solutions will be designed and presented to you for review. 2 rounds of changes will be available upon choosing the logo.

Secondary Logo / Mark

This is a simplified variation of your primary logo. It’s commonly used for the purposes of smaller applications of logo such as website favicons and social media avatars/profile images.

Stationery

Along with your logo, you will get a print-ready business card (two sided design) and stationery consistent with your new visual identity.

Basic Brand Guide

Everything that’s been designed comes up nicely synthesized in the basic guide to help you keep your brand consistent. Your logo, secondary logo, moodboard and stationery. Essentially, this is a set of tools and rules on how to use your branding elements. This ensures you’re at ease in the later stages when you or your colleagues prepare your marketing and print materials.

adventurer package

In this package, you'll find a great value for businesses who want to expand both offline and online. This covers more than your basics; a four colour palette, a font system, three collateral designs, social media basics and a brand guide to guard you in your business adventures.

Consultation

Depending on your location and availability, we can meet up, or I can send you a detailed questionnaire to learn more about your business and your goals. This phase sets the direction for the design process.

Research

Based on the information provided, I will do a creative research with your business’s goals and values in mind. At the end of this stage we will have a good knowledge of your audience, competitors and industry trends, as well as the best creative approach.

Strategy

All the information is synthesized to define your brand strategy. Brand attributes are co-created and a creative brief will be written. This is the step before jumping into the creative process, so your feedback is important to confirm we’re on the right track.

Logo Design

I’ll design a moodboard so you can get a better sense of the creative approach we’re going to take. Then 3 logo solutions will be designed and presented to you for review. 3 rounds of changes will be available upon choosing the logo.

Secondary Logo / Mark

This is a simplified variation of your primary logo. It’s commonly used for the purposes of smaller applications of logo such as a website favicon and social media avatar/profile image.

Colour Palette x3

Colours are more than just a visual aid because they convey emotions, feelings and experiences. Along with a logo, you will get a palette of 3 additional colours. A unique palette is essential to expressing the personality of your brand.

Font System

You’ll learn how to best utilise your font in the right context e.g. font for subheading, headline, copy and call to action. Consistent and proper use of the font system helps with readability and creating a unified brand voice.

Brand Guide

Everything that’s been designed comes up nicely synthesized in this basic guide to help you keep your brand consistent. Essentially, this is a set of tools and rules on how to use your branding elements. This ensures you’re at ease in the later stages when you or your colleagues prepare your marketing and print materials.

+ Colour palette
+ Font System
+ Social Media Basics

Collateral Item x3

Application of logo on 3 collateral items. You can choose between: print ready business card + letterhead, packaging, menu, poster, brochure, also newsletter + email signature, etc.

Social Media Basics

Your social media presentation needs to be on point as well. You’ll get a profile image and 2 headers/cover images, adapted for 2 main platforms of your choice. (Facebook, Twitter, Instagram, Pinterest, YouTube, LinkedIn).

Fly me to the moon package

For businesses who want a full collection of brand assets to elevate their brand’s recognition online and offline. Social media kit, five-colour palette, a font system, five collateral designs, and a detailed brand guide to make sure your brand remains consistent no matter what!

Consultation

Depending on your location and availability, we can meet up, or I can send you a detailed questionnaire to learn more about your business and your goals. This phase sets the direction for the design process.

Research

Based on the information provided, I will do a creative research with your business’s goals and values in mind. At the end of this stage we will have a good knowledge of your audience, competitors and industry’s trends, as well as the best creative approach.

Strategy

All the information is synthesized to define your brand strategy. Brand attributes are co-created and a creative brief will be written. This is the step before jumping into the creative process, so your feedback is important to confirm we’re on the right track.

Logo Design

I’ll design a moodboard so you can get a better sense of the creative approach we’re going to take. Then 3 logo solutions will be designed and presented to you for review. 3 rounds of changes will be available upon choosing the logo.

Secondary Logo / Mark

This is a simplified variation of your primary logo. It’s commonly used for the purposes of smaller applications of logo such as a website favicon and social media avatar/profile image.

Colour Palette x5

Colours are more than just a visual aid because they convey emotions, feelings and experiences. Along with a logo, you will get a palette of up to 5 additional colours. A unique palette is essential to expressing the personality of your brand.

Font System

You’ll learn how to best utilise your font in the right context e.g. font for subheading, headline, copy and call to action. Consistent and proper use of the font system helps with readability and creating a unified brand voice.

Brand Guide +

Everything that’s been designed comes up nicely synthesized in the basic guide to help you keep your brand consistent. Essentially, this is a set of tools and rules on how to use your branding elements. This ensures you’re at ease in the later stages when you prepare your marketing and print materials.

+ Online communication and visuals guide

Collateral Item x5

Application of logo on 5 collateral items. You can choose between: print ready business card + letterhead, packaging, menu, poster, brochure, also newsletter + email signature, landing page etc.

Social Media Kit

Includes a profile picture, two headers/cover images adapted for the two main platforms of your choice. (Facebook, Twitter, Instagram, Pinterest, YouTube, LinkedIn).

+ Examples of social media content which align with your brand
+ Additionally covered tone of voice and communication tips in your brand guide

Mix and Match package

Perhaps you have an idea of what your branding package should include? Maybe you want just a logo design for the moment? We've a whole spectrum of skills we're happy to put to use to help you with your visual redesign. Each branding asset is priced individually, so we can create one that's tailor made for your needs.

Curious about the pricing?